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Making Money as a Parenting Coach: What is the Range for a Parent Coach Salary?

Kiva Schuler • July 13, 2023
Making Money as a Parenting Coach: What is the Range for a Parent Coach Salary?

The burning questions on the minds of many aspiring parenting coaches are: Can I actually make money as a parenting coach? What is a typical parenting coach salary?



Whether you're considering getting certified through The Jai Institute for Parenting or any other program, let's explore the exciting possibilities together!


What is a Typical Parenting Coach Salary?

The fees you set after obtaining your parent coach certification will differ from those you establish once you have gained more experience.


Different locations and markets also mean different rates. Naturally, if you decide to provide parent coaching services to local clients in Los Angeles, your fees are likely to differ from those you would charge if you were operating in rural Ohio.


One of the greatest advantages of this business is that you have an ability to work remotely from anywhere, so your options are not limited to local clients!


The following pricing approaches serve as guidelines rather than strict rules. For instance, coaches transitioning from established professional fields with a well-known reputation may start their pricing at a higher level than newcomers who are still building their reputation.


Certain parent coaches possess additional professional qualifications before entering the field. They might be pediatricians, early childhood educators, psychologists, teachers, therapists, doulas, or social workers. For others, completing the parenting coach certification may be the first foray into this area of work.


Your initial parent coaching salary is likely to vary based on your existing confidence, experience, and networks—and your rates will continue to evolve as you progress.


The most common starting point for our coaches involves offering individual sessions. At the higher end, some of our coaches charge up to $3500 USD for our 12-week transformative peaceful parenting program. 


Coaches in different markets offer this coaching package at a lower price to align with the local economy and their target clientele. On average, a range between $1200 and $2400 for a 12-week program (typically consisting of a weekly one-hour session) is the most common. Opting for an online parent coaching business will grant you greater flexibility in setting your rates in certain cases.


Building a Parent Coaching Business and

Making a Difference

Being a parenting coach is not just about pursuing your passion—it's about running a viable business that pays the bills and gives you the freedom and flexibility you want so you can spend time with your family. 


At The Jai Institute, we understand this reality. With your certification, a genuine love for what you do, and the desire to connect with people who need your services, you have everything you need to make money as a parenting coach and create a fulfilling lifestyle for you and your family. The thing that makes a business viable is its ability to deliver on its promises to its customers.


We understand that the thought of running a business can seem overwhelming. That’s why we offer four weeks of business coaching at the end of our seven-month parent coach certification program. Business doesn’t need to be complicated. The key is to know what you do (and don’t) need to get started. 


The Simplicity of Business

Now, let's break it down. At its core, having a business is simple. You provide a valuable service, and in return, you receive monetary compensation. 


As a parenting coach, you possess the solution to a widespread challenge—one that already has people waking up at 3:00 am wondering how they will ever solve it. Many parents are desperately grappling with their relationships with their children, wanting things to be different than they are and not knowing how to make that a reality. 


That’s where you come in!


Parent coaches have the tools and expertise to guide parents on the incredible journey of reimagining and recreating the kind of connection and cooperation they long for with their children. That’s why parents everywhere are more than willing to compensate parent coaches for their knowledge and support.


Monetizing Your Passion

Parenting might seem like the most natural thing in the world to you. It might seem odd to get paid to do something you love, but making money as a parenting coach is something you can do, and it can give you the lifestyle you want. With the number of families out there looking to change their family relationships and the way they are parenting, making a living as a parenting coach is a very real opportunity. Many of our parent coaching graduates are supporting their families, changing careers, or re-entering the workforce by starting their own businesses as successful parent coaches.


There's a significant demand for professionals like you who can bridge the gap between how parents would like things to be and what they are currently experiencing in their homes. Helping families thrive is not only a desirable service to offer, but it’s also unbelievably fulfilling. 


Like any other venture, it requires dedication, work, and getting the word out about your services. Parent coaching is a valuable area of expertise that positively impacts families' lives. Your dedication and a sprinkle of marketing magic will help you reach out to parents in need, showcase your skills, and make a real difference while building a thriving coaching business.


The Jai Institute: Empowering You on Your Journey   

Jai’s team of Master Trainers is here to empower you in achieving your parenting and business goals. Whether it's equipping you with the necessary skills to become a certified parenting coach or assisting you in understanding how you can market your services to build your own coaching business, the possibilities are truly limitless.


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