About Us
The Jai Institute for Parenting provides a comprehensive, science-based method & framework to train parenting coaches
What Is the Jai Institute for Parenting?
We teach a science and research based coaching model created for passionate parents, educators, therapists, healthcare practitioners and aspiring coaches, who see that the solution to the myriad of challenges that children face is in supporting parents’ personal growth and transformation.
The Jai Institute for Parenting helps you to rapidly improve your relationship with the children in your world while gaining the knowledge, skills and confidence to coach others as a Parent Coaching professional! Coaching is foundational to behavior change in adults.
And when parents’ behavior shifts... children reap the rewards.
We Train Parenting Coaches
to Become Parent/Child Relationship Experts!
Our students are conscientious parents, therapists, pediatricians, educators and professionals who SEE that the best way to help children is to provide their parents with education, support and coaching that allows them to be the parents they want to be.
We’ve trained over 2,000 coaches globally, and are proud that many leaders in the field are Jai Graduates.
We give our students the opportunity to improve their own parenting and to help kids through supporting parents with effective, transformational coaching.
Parent coaching provides the ability to earn money and contribute financially to your family, without sacrificing time with your own children or compromising your values.
Foundations of Our Work
Jai's curriculum has been developed and refined over the course of 12 years by our Director of Education and Master Trainers, based on our method's principles and keeping up to date with the leading research. Jai's Director of Education, Rebecca Lyddon has a background as a social worker and Waldorf educator. Our master trainers have backgrounds in child development, trauma recovery, neurobiology, Montessori education, Early Childhood Education, and coaching.
Our methodology is rooted in Attachment Science (understanding the way we were parented as children and how it defines our relational context), meaning our ability to connect vulnerably and authentically with anyone outside of ourselves as adults, and specifically as it relates to our own children.
This is the science of the nervous system and of learning to self-regulate, so that we can co-regulate with our children until they gain the capacity for self-regulation.
We dive deeply into neuroscience, specifically understanding the development of the human brain. We teach parents to replace power-over strategies ("if you don’t do this, I’ll do this!") or power-under strategies ("I don’t want my child to be upset!") with our Empowered Communication Framework, which leans heavily on the work of Marshall Rosenberg and Non-Violent Communication.
Meet Our Leaders:
Eli Harwood, MA LPC
Executive Director
Eli Harwood is a licensed therapist, author, and educator who has more than 17 years of experience helping people process relational traumas and develop secure attachment relationships with their children and partners.
Eli holds a Master's Degree in Professional Counseling from The University of Colorado and has served on the faculty of The Denver Family Institute.
Considered one of the preeminent authorities on attachment science, Eli is the author of
Raising Securely Attached Kids. Her content inspires close to 1M followers to heal and grow into the resilient leaders that raise responsible, independent and confident children.
Kiva Schuler
Founder & CEO
On a mission to change the culture around parenting, Kiva wants children to grow up to reach their full potential, and live their lives free of trauma, shame and emotional wounds.
She has built an extraordinary business that has touched tens of thousands of lives, and empowered others who share her mission to do this work.
Meet Our Master Trainers:
Rebecca Lyddon
Director of Education, Master’s Degree in Social Work, Former Waldorf Educator
Delicia Moraleda
Master’s Degree in Education, Former Montessori School Owner & Headmaster
Marissa Goldenstein
Master's Degree in Psychology and
Master's Degree in Business
Allyn Miller
Master’s Degree in Education
Amanda Carrara
Master’s Degree in Applied Psychology
Katie Owen
Business Coach & Marketing Mentor
Meet Our Leadership Team:
Kiva Schuler
Founder & CEO
Eli Harwood
Executive Director
Kelly Arzonico
Director of Admissions
Heather Cook
Director of Client Services
Shaella Freeman
Community Manager
Dr. Calvina Ellerbe
Board Advisor
The Jai Impact
We've certified 2000+ Students in 65+ Countries.
And we're just getting started!
Our vision is to have 100,000 Jai Coaches who collectively impact 50M lives world-wide.
The Jai Institute For Parenting Is Mission And Values Driven
Our mission is to teach parents how to raise emotionally healthy children without compromising values, limits and boundaries. Our vision is a world where children grow into emotionally healthy, confident and empowered teens and adults.
Here Are Our Eight Core Beliefs:
Jai Media Appearances
